75 Episodo

  1. Tailoring your go-to-market to your specific sub-vertical's ICP | Shaalin Parekh, IndustryGTM

    Publicado: 30/3/2023

  2. How to navigate your product marketing promotion | Sapir Segal, Fiverr

    Publicado: 2/3/2023

  3. Transitioning from sales-led growth to a product-led growth hybrid model | Umang Sejpal, Cofenster

    Publicado: 16/2/2023

  4. The API framework you need to improve cross-functional relationships | Ken Oestreich, Fountainhead Product Marketing

    Publicado: 2/2/2023

  5. Empathy, networking, and storytelling - the three keys to product marketing success | Jen Jones, CMO at commercetools

    Publicado: 19/1/2023

  6. The importance of a holistic approach to messaging | Esther Yoon, VP of Industry and Product Marketing at RingCentral

    Publicado: 5/1/2023

  7. Reflecting on 2022 | Product Marketing Life highlights

    Publicado: 16/12/2022

  8. What is message-market fit and why do product marketers need it? | Andrew Hatfield, Deepstar Strategic

    Publicado: 2/12/2022

  9. Creating tangible outcomes through growth and product marketing teams | Jana Frejova, Spendesk

    Publicado: 18/11/2022

  10. Leveraging podcasts to tell your company's story | Shira Atkins, Wonder Media Network

    Publicado: 4/11/2022

  11. Understanding customers' unique learning needs when onboarding | Thomas Eugene, Merydyan Technologies

    Publicado: 20/10/2022

  12. How to find your dream PMM role during a recession | Yi Lin Pei, Teachable

    Publicado: 23/9/2022

  13. The emergence of product marketing consultancy | Shirin Shahin

    Publicado: 8/9/2022

  14. The power of qualitative data | Jon Neher, Vendasta

    Publicado: 29/8/2022

  15. The role of storytelling in product marketing | Danny Peavey, Story Sells

    Publicado: 11/8/2022

  16. Setting boundaries as a product marketer | Selin Tyler, Dolby Laboratories

    Publicado: 28/7/2022

  17. Proactively improving your go-to-market function | Derek Osgood, Ignition

    Publicado: 14/7/2022

  18. Optimizing the relationship between product marketing and product management | Natasha Katson, Staffbase

    Publicado: 30/6/2022

  19. A framework for enablement success | Farhan Manjiyani, Grafana Labs

    Publicado: 16/6/2022

  20. How product marketing operates at a digital product agency | Meghan Pfeifer, Innovatemap

    Publicado: 2/6/2022

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Your very own biweekly dose of all things product marketing. Whether you want a glimpse into the life of other PMMs or you’re after a deep dive into something specific, this is the only place you need to be.

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