Impact Pricing
Un pódcast de Mark Stiving, Ph.D.
676 Episodo
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How Behavioral Economics Influence Consumer Decisions Effectively with Kristen Berman
Publicado: 19/8/2024 -
Blogcast: How to Charge Different Customers Based on Value Received
Publicado: 16/8/2024 -
#CLASSIC The Power of Behavioral Economics in Pricing with Florian Bauer
Publicado: 12/8/2024 -
Blogcast: Revamp Your Pricing Strategy: Pros & Cons of 4 Popular Models
Publicado: 9/8/2024 -
Generative Pricing Explained: How AI Will Transform Value Measurement and Proposal Success with Steven Forth
Publicado: 5/8/2024 -
Blogcast: Collusion vs. Implicit Collusion: Navigating Legal and Profitable Pricing Strategies
Publicado: 2/8/2024 -
Product-Led Growth vs. Sales-Led Growth with Leah Tharin
Publicado: 29/7/2024 -
Blogcast: Price Segmentation in Action: Why Geography Matters for Your Wallet
Publicado: 26/7/2024 -
Navigating Pricing Systems and Value-Based Selling in SaaS with Mac Kremer
Publicado: 22/7/2024 -
Blogcast: The Price is NEVER Right!
Publicado: 19/7/2024 -
Pricing for the Planet: Leveraging Sustainability as a Competitive Advantage with Fabien Cros
Publicado: 15/7/2024 -
Blogcast: How Value-Based Selling & Marketing Work Together to Drive Increased Profitability
Publicado: 12/7/2024 -
Insights into Value-Based Pricing Strategies for B2B with Tom Nagle
Publicado: 8/7/2024 -
Blogcast: ROI Calculators: Busting Myths and Building Trust in B2B Sales
Publicado: 5/7/2024 -
Practical Methods for Competitive Intelligence in Pricing with Jason Covitz
Publicado: 1/7/2024 -
Blogcast: Simplifying Segmentation for Enhanced Profitability
Publicado: 28/6/2024 -
The Role of Leadership in Shaping Pricing Strategies with Adrienne Gordon
Publicado: 24/6/2024 -
Blogcast: Reduce the Risk of Raising Prices
Publicado: 21/6/2024 -
Unlocking Pricing Potential Using the Pricing Spineometer with Tim Smith
Publicado: 17/6/2024 -
Blogcast: The Value of a Feature: How to Create Value Tables
Publicado: 14/6/2024
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
