Impact Pricing
Un pódcast de Mark Stiving, Ph.D.
640 Episodo
-
Features Don't Matter: Why Value-Driven Product Plans Work with Steve Johnson
Publicado: 2/3/2020 -
How to Build, Market and Sell Profitable Subscription-Based Products and Services with Kathy Sexton
Publicado: 24/2/2020 -
The Leading Indicators of Customer Churn in Subscriptions with Mark Thomason
Publicado: 17/2/2020 -
How to Improve Your Pricing Strategy Using Price Segmentation with Matthew Barnett
Publicado: 10/2/2020 -
How Does Pricing Analytics Impact a Company’s Pricing Strategy with Neil Biehn
Publicado: 3/2/2020 -
How to Create an Effective Distributor Pricing Strategy with Ralph Zuponcic
Publicado: 27/1/2020 -
Beyond Pricing: Dynamic SaaS Pricing Solution for Airbnb and Vacation Rentals with Ian McHenry
Publicado: 20/1/2020 -
How to Make Sales More Effective with Value-Based Pricing with Kevin Lemke
Publicado: 13/1/2020 -
Pricing as a Key Lever to Help Companies Drive More Value with Chanan Greenberg
Publicado: 6/1/2020 -
How to Price Your Products and Services: Pricing & Positioning with Paul Klein
Publicado: 30/12/2019 -
Nik Samoylov – Right Price, Right Time, Right Customer: Optimal Pricing through Customer Preference
Publicado: 23/12/2019 -
David Mok – How Pricing Employees Impact Your Bottom Line
Publicado: 16/12/2019 -
Two Pricing Experts Talk Pricing with Mark Stiving and Kevin Christian
Publicado: 9/12/2019 -
Alan Albert – Why Much of What You Know About Your Customers is Wrong
Publicado: 2/12/2019 -
Mark Boundy – Why Value Should be a Religion to Every Business
Publicado: 25/11/2019 -
Ronald J. Baker – Trash the Timesheet: Exploring Opportunities in Subscription Businesses
Publicado: 18/11/2019 -
Tim J. Smith – Why Your Pricing Strategy Should Be a Team Effort
Publicado: 11/11/2019 -
Kota Siva Sarma – How to Use Pricing Models to Minimize Discounting
Publicado: 4/11/2019 -
Natalie Louie – Delivering Strategic Product Marketing and Pricing Expertise
Publicado: 28/10/2019 -
David Richards –Talk About Value: Understanding Value Through Its Five Elements
Publicado: 21/10/2019
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.