Digital Corporate Communication – Dialogues with scholars
Un pódcast de Vilma Luoma-aho & Mark Badham
25 Episodo
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Public Sector Organisations: The Finnish Tax Administration introduces character for humorous tax lessons
Publicado: 22/12/2023 -
Disinformation: The European Union’s response to disinformation
Publicado: 15/12/2023 -
Corporate Social Responsibility (CSR) Communication: Grupo Nutresa, the leading processed food company in Colombia
Publicado: 8/12/2023 -
Hijacking: SAS Ad Controversy
Publicado: 1/12/2023 -
Internal Communication: philosophy of the Swedish Transport Administration
Publicado: 24/11/2023 -
Co-productive Citizen Engagement: Madrid City Council's push for citizen engagement
Publicado: 17/11/2023 -
Gamification: lessons from Nissan, Deloitte, and Google
Publicado: 10/11/2023 -
Corporate Reputation: Dolce & Gabbana's reputation in China
Publicado: 3/11/2023 -
Media Relations: the Global Strategic Communications Council
Publicado: 27/10/2023 -
Visual Communication: Heineken's identity
Publicado: 20/10/2023 -
Digital Transformation of Communication Functions and Organisations: Siemens Healthineers
Publicado: 13/10/2023 -
Measurement and Evaluation: UNICEF’s measurement framework
Publicado: 6/10/2023 -
Complaint Management: Gucci’s handling of the balaclava sweater firestorm in 2019
Publicado: 29/9/2023 -
Activism: Asia Pulp and Paper's digital activism insight
Publicado: 22/9/2023 -
Voice Communication: Sonic branding and brand voice
Publicado: 15/9/2023 -
Financial Comms & Investor Relations: SAP SE's visionary initiative in digital transformation
Publicado: 5/9/2023 -
Crisis Communication & Crisis Life Cycles: the electronic payment service provider NETS
Publicado: 28/8/2023 -
Algorithmic Leadership and Management: Deliveroo France Case Study
Publicado: 28/8/2023 -
Brandjacking and Character Assassination: McDonald's and the series of brandjacking incidents
Publicado: 1/8/2023 -
Social Media Influencers: Unilever's influencer campaign in Germany
Publicado: 18/7/2023
Join Professor Vilma Luoma-aho and Dr Mark Badham as they engage in dialogue with some of the most recognised Corporate Communication scholars across the globe. They ask questions like: What is digital technology changing in communication functions, practices and tools? What are recent examples of these changes? What is the dark side to these changes? To go deeper into each episode topic (including case studies) , see the Handbook on Digital Corporate Communication (2023) published by Edward Elgar Publishing. Cover image used under licence from Adobe Stock.
