The Sleeping Barber - A Business and Marketing Podcast

Un pódcast de Sleeping Barber - Jueves

Jueves

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103 Episodo

  1. SBP 022: Modern Marketing Dilemmas, with Mary Kyriakidi

    Publicado: 26/1/2023
  2. SBP 021: Customer Centricity and the Role of Marketing with Andrea Belk Olson

    Publicado: 5/1/2023
  3. SBP 020: The Sleeping Barber Season 1: Year in Review, with Marc and Vassilis

    Publicado: 21/12/2022
  4. SBP 019: Marketing Trends You Shouldn't Listen to, with Tom Goodwin

    Publicado: 8/12/2022
  5. SBP 018: Confessions of a Pricing Man, with Prof. Hermann Simon

    Publicado: 24/11/2022
  6. SBP 017: The Secrets to Ad Effectiveness, with Jon Evans and Orlando Wood.

    Publicado: 10/11/2022
  7. SBP 016: The Importance of Cognitive Branding, with Sandeep Dayal

    Publicado: 27/10/2022
  8. SBP 015: The Art of Budget Planning, with Dr. Grace Kite

    Publicado: 13/10/2022
  9. SBP 014: Is Marketing in Trouble?

    Publicado: 29/9/2022
  10. SBP 013: Creating Great (Strategy) Choices, with Jennifer Riel

    Publicado: 15/9/2022
  11. SBP 012: The Laws of Marketing with, Dr. Nicole Hartnett

    Publicado: 21/7/2022
  12. SBP 011: The Power of Video Marketing with, Jon Mowat

    Publicado: 7/7/2022
  13. SBP 010: The Meaningful Difference Framework, with Graham Staplehurst and Jorge Alagon

    Publicado: 23/6/2022
  14. SBP 009: B2B Marketing and the Contrarian Matrix, with Ty Heath

    Publicado: 9/6/2022
  15. SBP 008: Building Brand on a Small Budget, with Ian Barnard and Faisal Sidiqqui

    Publicado: 26/5/2022
  16. SBP 007: Designing a career in marketing, with Dan White

    Publicado: 12/5/2022
  17. SBP 006: A New Way to Think, with Roger Martin

    Publicado: 28/4/2022
  18. SBP 005: Accounting metrics for marketers, with Dave Bunce.

    Publicado: 14/4/2022
  19. SBP 004: What is brand, who owns it and how to measure it.

    Publicado: 31/3/2022
  20. SBP 003: Strategy, shareholder value and Galaxy Quest, with Roger Martin

    Publicado: 17/3/2022

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Welcome to the Sleeping Barber podcast with your hosts, Marc Binkley and Vassilis Douros. The sleeping barber is a classic computer programming problem that illustrates the challenges of effectively managing multiple systems processes. In business, we're faced with similar challenges. How do we align operations, IT and HR to execute a strategy and drive growth? How can accounting and legal help build and defend brands? How do marketing, sales and customer service teams effectively and efficiently acquire and serve customers? These challenging problems are exactly what this podcast is about.

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