The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Un pódcast de The Agile Brand
693 Episodo
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#634: Delivering seamless experiences with CDP, featuring Beth Scagnoli, Redpoint Global
Publicado: 5/2/2025 -
#633: Navigating the future of search with A.J. Ghergich, Botify
Publicado: 3/2/2025 -
#632: Driving measurable retail growth with Cédric Chereau, EagleAI
Publicado: 31/1/2025 -
#631: SMS and meaningful customer connections with Amanda McGuckin Hager, TrueDialog
Publicado: 29/1/2025 -
#630: Can Netflix, Delta, and Amazon teach us how to improve the patient experience? Featuring Adeline Ashley from Sitecore
Publicado: 27/1/2025 -
#629: Why generative AI transparency is so important with Matt Van Itallie, Sema Software
Publicado: 24/1/2025 -
#628: Why leaders need to become more self-reliant with Maha Abouelenein
Publicado: 22/1/2025 -
#627: The forces redefining brand loyalty with Ian Baer, Sooth
Publicado: 20/1/2025 -
#626: Building customer success instead of vendor lock-in with Toya Del Valle, Cornerstone
Publicado: 17/1/2025 -
#625: Creating an agile brand with composable approaches, featuring Chris Bach
Publicado: 15/1/2025 -
#624: 2025 hiring strategies and how to plan with Sue Keith, Landrum Talent Solutions
Publicado: 13/1/2025 -
#623: Is your brand ready for its own AI agent? Featuring Gil Rosen of Amdocs
Publicado: 10/1/2025 -
#622: Balancing AI optimism with realism, with Stefan Weitz, HumanX Conference
Publicado: 8/1/2025 -
#621: The evolving buyer's journey with Liz Robillard and Kristin Schoenstein, WBR
Publicado: 6/1/2025 -
#620: How small businesses continue to thrive with Emily Washcovick, Yelp
Publicado: 3/1/2025 -
#619: Knowing which of your marketing dollars are working, with Mike True, Prescient AI
Publicado: 27/12/2024 -
#618: Working with AI to create better (not just more) content with Nick Gernert, CEO WordPress VIP
Publicado: 23/12/2024 -
#617: Small changes that make big differences to marketing results with Jay Schwedelson, SubjectLine.com
Publicado: 20/12/2024 -
#616: Synthetic personas in market research with Ali Henriques, Qualtrics
Publicado: 18/12/2024 -
#615: Is Black Friday still the star of the holiday season? Featuring Joe Shasteen, RetailNext
Publicado: 16/12/2024
Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
