Measure Up

Un pódcast de Jim Gianoglio, Simon Poulton - Miercoles

Miercoles

Categorías:

34 Episodo

  1. Live from MeasureCamp New York!

    Publicado: 24/4/2025
  2. The MMM Zeitgeist with Elea Feit & Karen Chisholm

    Publicado: 2/4/2025
  3. Is Google's Meridian a Game Changer for MMM?

    Publicado: 5/3/2025
  4. From MMM to AI: Jim & Simon's Big Bets for 2025

    Publicado: 12/2/2025
  5. Behavioral Analytics & Rock Operas with Josh Silverbauer

    Publicado: 18/12/2024
  6. Measuring Podcast Ads: Insights & Techniques with Amelia Coomber

    Publicado: 18/9/2024
  7. Prompt Engineering for Marketers & Analysts with Mike Taylor

    Publicado: 28/8/2024
  8. How to Measure & Maximize PMax with Expert Navah Hopkins

    Publicado: 7/8/2024
  9. The MMM Gap - How Marketers are Navigating the Shift to Marketing Mix Modeling

    Publicado: 30/5/2024
  10. Challenges of Marketing Measurement with Neil Hoyne, Chief Strategist @ Google

    Publicado: 24/4/2024
  11. These ain't your parents' billboards - Measuring OOH with Ty Tinker of AdQuick

    Publicado: 10/4/2024
  12. Do you really know how to test your paid media?

    Publicado: 6/3/2024
  13. Unscripted: A Dive Into MeasureCamp with Peter O'Neill

    Publicado: 21/2/2024
  14. Respect your customers! Privacy in marketing with Siobhan Solberg

    Publicado: 9/2/2024
  15. Marketing Measurement for Higher Education - with Josh Dodson

    Publicado: 25/1/2024
  16. Your Data is Garbage - Learn How to Fix It with Chad Sanderson

    Publicado: 10/1/2024
  17. How did this year Measure Up?

    Publicado: 20/12/2023
  18. How does private equity view marketing measurement?

    Publicado: 29/11/2023
  19. Breaking into data science with Leondra Gonzalez

    Publicado: 15/11/2023
  20. GA4 - The Good, the Bad, and the Ugly

    Publicado: 3/11/2023

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Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you're a marketer or analysts wondering how to measure your campaigns' performance, we're here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You'll learn the best practices, tips, and actionable advice from people who've been in your shoes.

Visit the podcast's native language site