Impact Pricing
Un pódcast de Mark Stiving, Ph.D.
640 Episodo
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Unlocking Extra Profits: Why Regular Pricing Adjustments Matter for Your Business with Mike Danford
Publicado: 18/11/2024 -
Blogcast: Mastering the Good-Better-Best Strategy: A Guide to Increasing Win Rates and Revenue
Publicado: 15/11/2024 -
The Infinity Effect: Value Creation from Every Level of Your Company with Mark Boundy
Publicado: 11/11/2024 -
Blogcast: Uncover Hidden Profits with Our Opportunity Signals Worksheet
Publicado: 8/11/2024 -
Value-based Pricing and Willingness To Pay, What’s the Difference? with Steven Forth
Publicado: 4/11/2024 -
Blogcast: Better Stories, Better Pricing
Publicado: 1/11/2024 -
The Power of AI in Pricing Optimization for B2B and B2C Markets with George Boretos
Publicado: 28/10/2024 -
Blogcast: Evils of Behavioral Economics
Publicado: 25/10/2024 -
Unlocking Hidden Profits: The Power of Value Metrics and Pricing Experiments with Stephen Plume
Publicado: 21/10/2024 -
Blogcast: Value-Based Pricing – A Simple Definition
Publicado: 18/10/2024 -
Streamlining B2B Pricing: Rethink, Simplify, Automate with Barrett Thompson
Publicado: 14/10/2024 -
Blogcast: Value Is Created Twice
Publicado: 11/10/2024 -
Elevating Pricing: Shifting the Focus from Numbers to Value with Claire Wang
Publicado: 7/10/2024 -
Blogcast: Southwest Airlines’ New Seating Strategy: A Billion-Dollar Decision?
Publicado: 4/10/2024 -
Unlocking Revenue: The Role of Empathy and Trust in Pricing with Nathan Yeung
Publicado: 30/9/2024 -
Blogcast: Stop Pre-Discounting
Publicado: 27/9/2024 -
How Effective Writing Shapes Pricing Strategy with Frank Luby
Publicado: 23/9/2024 -
Blogcast: The 5 Ws of Pricing
Publicado: 20/9/2024 -
Beyond the Label: Understanding Wine Pricing and Consumer Taste with Tim Hanni
Publicado: 16/9/2024 -
Blogcast: High Prices and Lost Deals
Publicado: 13/9/2024
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
