Impact Pricing
Un pódcast de Mark Stiving, Ph.D.
656 Episodo
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Blogcast: You Influence Your Customers’ Willingness to Pay
Publicado: 17/1/2025 -
The Secret to Confidently Raising Your Prices Without the Backlash with Vance Morris
Publicado: 13/1/2025 -
Blogcast: The Fluid Nature of Willingness to Pay: How Context Shapes Your Pricing Strategy
Publicado: 10/1/2025 -
Pricing Transformation: Insights on Software, Segmentation, and Change Leadership with Stephan Liozu
Publicado: 6/1/2025 -
Exploring the Future of AI: Prompt Management and Generative Thinking with Steven Forth
Publicado: 30/12/2024 -
Blogcast: Context Driven Pricing: The Ultimate Pricing Strategy
Publicado: 27/12/2024 -
Balancing Academic Insights and Real-World Pricing Strategies with Russ Winer
Publicado: 23/12/2024 -
Blogcast: Profit vs. Market Share: Which Should Your Business Prioritize?
Publicado: 20/12/2024 -
Mastering Value-Based Selling: Five Steps to Winning and Retaining Customers with Mike Wilkinson
Publicado: 16/12/2024 -
Blogcast: What Every Team Should Learn from Pricing Experts: Focus on Value
Publicado: 13/12/2024 -
How Philips Healthcare Drives Profitability Through Value-Based Pricing with Daniel Cho
Publicado: 9/12/2024 -
Blogcast: For B2B, Value Is Incremental Profit
Publicado: 6/12/2024 -
Mastering Contracts, Metrics, and Value: Strategies for Pricing Excellence with Lisa Thompson
Publicado: 2/12/2024 -
Blogcast: Pricing New Products: Myth #1
Publicado: 29/11/2024 -
Instant Profits Unveiled: A CEO's Guide to Fearless Pricing Strategies with Mark Stiving and Rebecca Kalogeris
Publicado: 25/11/2024 -
Blogcast: How You Reduced Prices Without You or Customers Realizing It
Publicado: 22/11/2024 -
Unlocking Extra Profits: Why Regular Pricing Adjustments Matter for Your Business with Mike Danford
Publicado: 18/11/2024 -
Blogcast: Mastering the Good-Better-Best Strategy: A Guide to Increasing Win Rates and Revenue
Publicado: 15/11/2024 -
The Infinity Effect: Value Creation from Every Level of Your Company with Mark Boundy
Publicado: 11/11/2024 -
Blogcast: Uncover Hidden Profits with Our Opportunity Signals Worksheet
Publicado: 8/11/2024
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
