242 Episodo

  1. #42: App User Acquisition with Influencers with Federico Llano, Co-Founder TATAM Digital

    Publicado: 26/10/2020

  2. #41: App promotion with Reddit with Ashleigh Rankin, Senior Manager, Growth Partnerships at Reddit

    Publicado: 19/10/2020

  3. #40: App Success in 2020 with Darius Mora CMO at Reflectly

    Publicado: 12/10/2020

  4. #39: App retention: best practices with Anja Obermüller, Head of Product Marketing, Runtastic

    Publicado: 5/10/2020

  5. #38: User Acquisition with Christian Eckhardt, CEO and Co-Founder at Customlytics

    Publicado: 28/9/2020

  6. #37: Game Taxonomy and Analytics with Amir Ghodrati, Director, Market Insights at App Annie

    Publicado: 21/9/2020

  7. #36: How to increase app retention with Darren Last, Digital Transformation Consultant at Shell

    Publicado: 14/9/2020

  8. #35: TikTok audiences with Andre Kempe, Founder at Admiral Media

    Publicado: 7/9/2020

  9. #34: Privacy & data in mobile with Alex Ritchie, Product Manager, Privacy and Data at AdColony

    Publicado: 31/8/2020

  10. #33: Advertising on TikTok with Tiffany Ou, GM Americas at Nativex

    Publicado: 24/8/2020

  11. #32: In-app bidding with Daniel Tchernahovsky, Managing Director, EMEA at Applovin

    Publicado: 17/8/2020

  12. #31: A/B Testing for an app with Karan Tibdewal, Growth Consultant at Phiture

    Publicado: 10/8/2020

  13. #30: When COVID-19 causes a spike in demand with Tina Zhang, Paid Acquisition Manager, Memrise app

    Publicado: 3/8/2020

  14. #29: Third Party ad networks with Solange Baki, Growth Marketing Manager at Badoo

    Publicado: 28/7/2020

  15. #28: App user experience: best practices with Daniel Ushida, Growth Hacker at Growth Tribe Academy

    Publicado: 20/7/2020

  16. #27: A/B Testing on Google Play with Susan Azari, Mobile App Commercial Lead at The Very Group

    Publicado: 13/7/2020

  17. #26: How does COVID-19 influence Airline industry? With Alexandra Lamachenka, Global Marketing Manager at Skyscanner

    Publicado: 6/7/2020

  18. #25: Community-based app management: best practices with Ayat Baroudi, Head of CRM Marketing at Fishbrain

    Publicado: 29/6/2020

  19. #24: COVID-19 impact on Snapchat with Samuel Bevan, Head of Emerging International, Advertising Solutions at Snap

    Publicado: 22/6/2020

  20. #23: App Store Optimization for Google Play with Marie-Laure Cruyt, Chief Product Officer at AppTweak

    Publicado: 15/6/2020

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The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketers, product managers and developers share the latest approaches to building, marketing and monetising mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also allow people to get to know our guests better.

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