How to be the founding PMM your B2B startup respects w/ Jason Oakley
We're Not Marketers - Un pódcast de Gabriel Bujold, Eric Holland, Zach Roberts
Starting a new product marketing role is always stressful—and it's even harder when you're building the function from scratch in early-stage startups. What if, there was a roadmap that founding PMMs could follow to get some quick wins with high impacts? Jason Oakley is the founder of ProductivePMM and has been in these shoes multiple times. As our first guest of season one, Jason talks about: →Why the perfect GTM playbook doesn’t matter if you cannot execute →What are the most common pitfalls happening during product launches →The biggest challenges for founding PMMs in early-stage startups →And of course, are product marketers actually marketers? So sit down, grab your beverage of choice, and learn how to be the founding PMM your B2B startup respects, in only 30 minutes.
