Read All About It... in America?
The Media Show - Un pódcast de BBC Radio 4 - Miercoles
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Newspaper group Reach has announced plans to launch US operations for the Mirror, Express, and Irish Star. But can these British brands really succeed in America? Also in the programme, Google's UK boss, Matt Brittin.Guests: Liz Hazelton, Editorial Director, Express.co.uk, David Yelland, Former Editor of The Sun, Christina Garibaldi, Correspondent, Us Weekly, Claire Atkinson, Chief Media Correspondent, Insider, and Matt Brittin, President of EMEA Business and Operations, Google.Presenter: Katie RazzallProducer: Dan Hardoon