TLP380: Mastering the Basics: Simple Lessons for Achieving Success with Dean Karrel

Dean Karrel is an Executive and Professional Career Coach. He is the instructor of over ten courses available on LinkedIn Learning and has also been in senior leadership positions for more than three decades with major global publishing companies. He's also the author of "Mastering the Basics: Simple Lessons for Achieving Success in Business." Dean's networking approach focuses on meaningful connections, and he highlights the importance of asking questions and sharing insights. Mentorship is a key theme, with Dean reflecting on the impact of positive and challenging experiences. Dean also discusses the evolving business landscape, emphasizing the importance of emotional intelligence, video conferencing, fiscal responsibility, and the role of AI in sales and business. Throughout, Dean's generosity and commitment to meaningful connections shine through.     Key Takeaways [02:09] Dean Karel is not just special; he's extraordinary. As an acclaimed LinkedIn Learning instructor and a networking virtuoso. With an impressive background in the publishing industry, including 22 years at Wiley, he's had the opportunity to meet and engage with countless leaders, authors, and brilliant minds. Dean is also the author of "Mastering the Basics: Simple Lessons for Achieving Success in Business." But what truly sets Dean apart is his unwavering generosity. He's a giant giver, always ready to share his wisdom and insights. In fact, he's been instrumental in introducing us to many of the incredible guests we've had on this show.  [04:11] The discussion revolves around the concept of networking, which often evokes anxiety. However, Dean offers a refreshing approach - focus on connecting with individuals, asking questions, and sharing insights. Jim and Jan share their successful strategy of reaching out to interesting people, and Dean emphasizes that networking is not limited to business; it's about enjoying the camaraderie of people. Dean's networking journey has opened doors throughout his career, even leading him to LinkedIn Learning. He also addresses challenges faced by sales teams, highlighting the importance of building trust and friendship with potential clients. Dean underscores the idea of starting with one meaningful connection instead of overwhelming numbers.  [09:28] Dean shares his experience on sales and his career journey. He emphasizes the need to start somewhere and favors coaching over management in sales. Dean initially aimed to be a sports announcer but shifted towards sales and publishing. His early job at Prentice Hall taught him essential sales principles under the mentorship of Gary Gutchel. He discussed experiences at Simon & Schuster, marked by a fear-based management style. Dean found a more fulfilling path at Wiley, where he thrived thanks to supportive leaders.  [13:07] Dean discusses his unique perspective on mentorship. He reflects on how both positive and challenging experiences shaped his journey. While he had the privilege of a great mentor, Gary Gutchel, during his 22 years at Wiley, his time at Simon Schuster exposed him to ineffective leadership. Dean learned that pushing for results and high-stress environments can lead to health and mental issues among employees, creating a revolving door atmosphere.  [14:49] Dean explores the enduring principles of business success in a changing world. Dean highlights the ongoing importance of emotional intelligence, which includes empathy and listening skills. He also mentions the increased use of video conferencing and the need for fiscal responsibility. Dean also updates us to his book. These updates would involve discussing when to meet in person versus using video conferencing and dedicating a new section to the evolving field of artificial intelligence in sales and business. [16:46] Dean discusses the importance of AI and how younger generations are more open to it. He emphasizes the need for continuous learning and adapting to technology. The conversation also touches on the rapid changes in recent years, like remote work and AI advancements. He questions whether the basics of human interaction and influence remain the same. Authenticity is valued, especially on platforms like LinkedIn. Engaging actively and leaving comments is encouraged for networking. Dean observes that only a small number of people post original content on LinkedIn, despite its global reach, highlighting the opportunity to stand out. [25:23] Dean shares an inspiring story from a National Speakers Association event that motivated him to become a thought leader.He shares tips on overcoming intimidation in sales meetings. Dean suggests starting on LinkedIn to share work insights, comparing it to taking the first step onto a dance floor. He encourages brief sentences over long posts. Regarding work ethic in sales, Jim Jan questions whether traditional values still matter, but Dean emphasizes the importance of a balanced approach, including punctuality, effort, and preparedness. [28:13] Dean discusses the pursuit of success and the allure of shortcuts. He stresses the importance of doing the work for success and questions how we use time saved through efficiency gains. He draws inspiration from Dave Crenshaw's focus techniques and shares a personal connection to him as a LinkedIn instructor.  [32:00] Dean discusses the challenges of maintaining deep relationships in our distracted, fast-paced world. He stresses the importance of genuine connections over superficial ones based on social media metrics. Jim also shares a touching story of reaching out to an acquaintance, leading to a life-changing job opportunity. They emphasize that meaningful connections can come from unexpected places. [40:30] Closing quote: a good life is built with good relationships. — Robert J. Waldinger   Quotable Quotes "There's a big difference between coaching and management. I think sales is an area that could probably use a lot more coaching and a lot less management." "Embrace new technology. It's not going away." "Always be learning new techniques and new skills." "If you're doing things like you were in March of 2020 and today, then you're behind the eight ball." "You do not have to be a jerk to be successful in sales. In fact, you're probably more successful if you're a good person." "For those who have been hesitant about networking, about reaching out to people, and about being yourself, my lesson is always, don't fake it, because people are going to be able to read through you very quickly." "Do a little soft shoe, so to speak, and get your feet wet. That's how I started." "And if you are investing that time instead of spending it, I think your hack might be worth it. "But my line is, our real sphere of close friends is a lot smaller than we think. We have a lot of acquaintances. We have a lot of coworkers. But who do you call when you need help?" "The world would be so much better if we all listened more and we cared more and just took a little extra interest in another person." “Learning is more than just a catchphrase. It's always learning new techniques and new skills.”   Here are the books mentioned in this episode     Resources Mentioned The Leadership Podcast | Sponsored by | Rafti Advisors. LLC | Self-Reliant Leadership. 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