Episode 5 - Building Teams and a Seamless Patient Journey

In this episode, we speak with Dr. Martina Hodgson and her team, Tracie (TC) and Jess (Lead Ninja), about their experience of overcoming the challenges of building and expanding a thriving business. More specifically they touch on the following topics: Building a team that works together in synergy, implementing new workflows; and re-inventing the patient journey. To learn more about enhancing your current practice and converting patients online, through digital marketing and virtual consultations, whether you’re a practice owner, associate, or staff member, tune in to this episode.Timestamps below:00:03:13 - Martina's message to all women in dentistry suffering from the imposter syndrome and the working mother guilt00:07:18 - Martina's tips on acquiring new patients through digital marketing00:11:12 - The role of the "lead ninja"00:13:21 - Treatment coordinator tips on how to build rapport and increase the conversion rate00:19:25 - A message to the dental professionals hesitant to delegate and the staff members lacking confidence in taking part in the patient conversion journey00:22:06 - Can a TC be better than a dentist in converting patients?00:23:53 - A recap of the whole patient journey and the teamwork