PMA Takes on Tech, Episode 36: Conversation with Food Futurist Jack Bobo on innovation, technology and consumer choice

We speak with Jack Bobo, food futurist and the author of the book "Why Smart People Make Bad Food Choices." Jack talks about how we ended up with giant-sized food portions in the US and what can be done to redesign our food environment to make better food choices for healthier living. We talk about the role of innovation and technology in solving many of our problems and the imperative to get consumers on board.