Is Your Intro Offer Working?

Today we’re talking about intro offers. It's pretty standard practice in this wonderful world of fitness to attract clients to our business with some introductory offer. An introductory (intro) offer should be enticing and appealing, but not necessarily for everyone! As tempting as it may be, making your intro offer a free or largely discounted, one that appeals to the masses and gets a ton of foot traffic may end up hurting your business in the long run. So, what does a good intro off...