Consumers Trade Down to Cheaper Spirits

Economic pressures drive consumers to opt for cheaper spirits, with a notable decline in sales of high-end brands like Jack Daniels and Don Julio. Brown-Forman and Diageo report a significant shift towards more affordable options, with sales of bottles priced over one hundred dollars falling by eighteen percent in the last three months. This trend extends to mid-range spirits as well, indicating a broader change in consumer spending habits.The Daily News Now! — Every city. Every story. AI-powered. Hosted on Acast. See acast.com/privacy for more information.