#223 - CIAM with Cassio Sampaio of Okta

In this episode of the Identity at the Center podcast, Jim and Jeff talk to Cassio Sampaio, who runs product for Customer Identity at Okta. They discuss CIAM, which stands for Customer Identity and Access Management, and its importance in today's digital landscape. They cover topics such as the difference between CIAM and traditional employee-focused identity and access management, self-service, common challenges businesses face when implementing a CIAM capability, the role of artificial intelligence and machine learning in CIAM, and the future of CIAM. Cassio also gives advice to businesses that are just starting to explore implementing a CIAM solution. The episode ends on a lighter note with all three recommending non-IT books for listeners to check out to help them with their IAM or professional lives. Connect with Cassio: https://www.linkedin.com/in/csampaio/ Learn more about Okta: https://www.okta.com/ Okta Secure Sign-In Trends Report: https://www.okta.com/blog/2023/06/secure-sign-in-trends-report/ Introducing Auth0 CRAPTCHAs!: https://auth0.com/blog/introducing-auth0-craptchas/ The Password Game: https://neal.fun/password-game/ Thinking Fast and Slow (book recommendation): https://www.amazon.com/Thinking-Fast-Slow-Daniel-Kahneman/dp/0374533555 Outliers: The Story of Success (book recommendation): https://www.amazon.com/Outliers-Story-Success-Malcolm-Gladwell/dp/0316017930 One Minute Manager (book recommendation): https://www.amazon.com/Minute-Manager-Kenneth-Blanchard-Ph-D/dp/074350917X Authenticate Conference: Use code IDAC15PODCAST for 15% off your registration fees. Learn more about the Authenticate conference: https://authenticatecon.com/event/authenticate-2023/ Connect with us on LinkedIn: Jim McDonald: https://www.linkedin.com/in/jimmcdonaldpmp/ Jeff Steadman: https://www.linkedin.com/in/jeffsteadman/ Visit the show on the web at idacpodcast.com and follow @IDACPodcast on Twitter.