Waqas Ali, Co-founder, Markhor (YC15) & Atoms | EP 194

Waqas Ali is the co-founder of Atoms, one & only shoe for every day. Waqas started building a startups and businesses after discovering the internet and realizing you could sell products online. While there were a ton of insurmountable challenges, Waqas and his co founder Sidra persevered - launching a custom dress shoe company called Markhor. They eventually made it to the US, ran a massive kickstarter campaign and got into YC on their second attempt. Today, Waqas & Sidra are at it again, working on an everyday shoe for the new creatives called Atoms. Waqas joins us to share his story, how he discovered the internet & startups in his home country of Pakistan, all the challenges they had to go through just to start a company, his advice for getting into YC, what really goes into creating a product and story, how they’ve approached launching Atoms, and much more.