Interview: Mark Earls, author of Herd, on how to use behavioral economics in business and beyond

Behavioral Science For Brands: Leveraging behavioral science in brand marketing. - Un pódcast de Consumer Behavior Lab - Jueves

Podcast artwork

Categorías:

In this episode we chat with award-winning author Mark Earls about concepts such as loss aversion, the false consensus effect, and behavioral science's impact on economics.

Visit the podcast's native language site