How To Frame Incentives To Drive The Desired Behavior | James Castello

Behavioral Grooves Podcast - Un pódcast de Kurt Nelson, PhD and Tim Houlihan - Lunes

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If you want to incentivize an outcome, don’t just focus on the final reward, hone in on the behavior that will drive the result. Whether we’re motivating our employees, our kids or ourselves, we can all benefit from learning how to effectively drive behavior.

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